How Our Nationwide Expansion is Supporting Franchisee Growth

Content:

1 Our Franchisees are Thriving
2 We are Growing in New Markets

We recently had the opportunity to connect with industry professionals and ambitious entrepreneurs at the Restaurant Finance & Development Conference to share our enthusiasm for our nationwide expansion. With a well-established model and growing demand for our one-of-a-kind Southern-inspired offerings — including popular breakfast items and an optimized boneless menu — Bojangles is paving the way for franchise growth opportunities that appeal to experienced operators nationwide.

Our Franchisees are Thriving

At the heart of our growth story is a lineup of franchisees dedicated to bringing our authentic Southern flavors to new communities. One of these franchisees, Jeff Rigsby, is a committed multi-unit operator who has successfully grown his portfolio to include an impressive 120 Bojangles locations across six states, including several new markets. Jeff’s success not only showcases the adaptability of the Bojangles brand but highlights the potential for seasoned operators to tap into new markets with exciting new offerings like our boneless menu. Jeff’s dedication to a premium Bojangles experience underscores our focus on quality and community — a combination that continues to make Bojangles a trusted, nationally recognized brand.

Creating excellent customer experiences and providing strong support to franchisees is our two-fold focus. Franchisees benefit from a streamlined operations model that prioritizes efficiency and maximizes value, particularly through flexible real estate options and optimized kitchen layouts. Bojangles can fit a variety of community demographics and property sizes, all while providing the kind of quality that makes customers come back.

We are Growing in New Markets

We have identified new growth markets across the United States –– including California, Colorado, Indiana and more –– and Bojangles is on track to continue its national footprint expansion in these and other key areas. Each new location brings the brand’s best-in-class breakfast and chicken offerings to a broader audience, providing franchisees with multiple revenue streams that capture consumers throughout the day. Our breakfast items, in particular, have become a key differentiator that appeals to early-morning and all-day diners alike, giving franchisees an edge in the highly competitive QSR market.

As part of our commitment to franchisees, Bojangles continuously adapts to changing consumer preferences. Our new optimized boneless menu is a perfect example of how we respond to consumer trends while providing innovative solutions that benefit our franchise owners. These new items help streamline operations, making it easier for franchisees to expand into additional locations without increasing operational complexity. By offering a versatile and popular menu in an optimized operational model, Bojangles remains a franchise brand that entrepreneurs and multi-unit operators trust to drive growth.

Looking ahead, we’re committed to supporting operators interested in multi-unit expansion. For operators seeking to diversify their portfolios with a nationally recognized QSR brand, Bojangles offers the support, flexibility and consumer appeal that makes us a standout option. We’re here to partner with operators who share our dedication to growth and are excited to join us on our expansion journey.

If you’re ready to explore our nationwide expansion, let’s connect. We’d love to discuss how Bojangles can become the next successful addition to your portfolio.