Bojangles Expands Nationwide With Major Development Wins in 2025

Content:

1 High-Visibility Expansion in Major Metro Markets
2 Strength Through Menu Differentiation and Breakfast Leadership
3 A Development Pipeline with Sustained Momentum
4 Looking Ahead to 2026

As we look back on 2025, one thing is clear: Bojangles is taking the chicken industry by storm. Our expansion into key growth markets, a surge of new franchise commitments and a strengthened national presence all contributed to a strong growth year for our brand. With more than 150 new units committed, we surpassed our franchise development goals and continued to build an exciting pipeline in the QSR chicken and breakfast category.

This progress reflects the power of our strategic growth plan and the strong demand for a brand that delivers bold flavor, operational efficiency and a proven model ready to scale.

High-Visibility Expansion in Major Metro Markets

Texas continued to play a central role in our growth this year. With activity in Houston, Dallas and Austin, the state has become a major hub for Bojangles expansion. One of the standout milestones was the 21-unit development agreement in San Antonio, a move that significantly accelerates our presence in the state.

Combined with the multiple new openings across Texas, this agreement reinforces the market as both a foundational spot and a launchpad for further nationwide growth. Our ability to scale quickly and successfully in the state highlights the strength of our operational systems and the broad appeal of our chicken and breakfast menu.

Beyond Texas, we made important progress in entering some of the most influential and dynamic metropolitan regions in the country. This year’s first Las Vegas opening marked a key brand moment, introducing Bojangles to a high-volume market known for its diverse guest base and constant demand.

Equally noteworthy was our 20-unit agreement in New York City, signaling Bojangles’ official re-entrance into one of the most competitive restaurant markets in the world. Alongside our continued expansion in New Jersey, this agreement positions the brand for long-term growth in the Northeast and represents one of our most significant development opportunities to date.

These market entries demonstrate how Bojangles’ unique value proposition — Southern-inspired chicken, scratch-made biscuits and an all-day breakfast platform — resonates in both emerging and established metropolitan areas.

Strength Through Menu Differentiation and Breakfast Leadership

The strength of our growth this year can be traced back to what makes Bojangles distinct in the QSR space. Bojangles stands out with a powerful combination of bold, craveable chicken paired with a high-performing breakfast segment.

Breakfast continues to be a major daypart advantage for our system, allowing franchisees to benefit from diversified revenue streams and consistent morning traffic. Our identity as both a chicken and breakfast brand has played a meaningful role in our ability to enter markets like Las Vegas, Denver and New York with early enthusiasm from new guests.

A Development Pipeline with Sustained Momentum

One of the year’s biggest achievements was the continued strength of our franchise development pipeline. With over 150 commitments signed in 2025, we exceeded our annual goal and added depth to our future market strategy.

With an average of one opening per week this year, Bojangles demonstrated the scale and readiness of our broader development operations. This pace reflects the confidence in our model from both new and existing franchise partners and positions us for continued acceleration heading into 2026.

Looking Ahead to 2026

As we move into the new year, we remain focused on building market share in high-potential regions, supporting franchisees with strong operational systems and continuing to refine the development experience for qualified multi-unit operators.

The momentum created in 2025 sets the stage for even greater opportunity ahead. From major metropolitan expansions to strengthened regional footprints, Bojangles is entering 2026 with a clear strategy and a strong foundation for continued national growth.

As demand for a high-quality chicken and breakfast concept continues to rise, we’re proud of the progress made this year — and even more excited about what comes next.