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Bojangles is building powerful momentum in Texas, solidifying its position as a leading chicken and breakfast brand. With a new 21-unit development agreement in San Antonio and continued growth in major markets like Houston and Dallas, Bojangles is strategically expanding its footprint in the dynamic QSR landscape.
This milestone follows a series of openings and remodels across the state, reflecting Bojangles’ ability to scale with purpose while meeting strong consumer demand for bold flavors, operational efficiency and breakfast innovation.
A Strategic Growth Market
With 30 new openings in 2025, including nine in Texas alone, and more planned in the months ahead, the state represents both an anchor for current growth and a springboard for further national expansion.
San Antonio is a particularly strategic addition—it offers a strong economic base, a rapidly expanding population and a thriving dining culture that aligns perfectly with Bojangles’ menu and operational model. Entering this market allows the brand to continue reaching new guests while reinforcing its leadership in the chicken and breakfast segment.
Building on a Strong Foundation
Bojangles’ Texas footprint is already established through openings in Houston, Dallas and other major markets. These restaurants have helped set the tone for what the brand can accomplish in new territories: deliver craveable, Southern-inspired menu offerings that resonate with both residents and visitors.
The 21-unit San Antonio development deal adds meaningful scale to this foundation. It demonstrates not only strong demand from consumers but also growing interest from qualified franchise operators who see Bojangles as a proven, scalable concept with room to grow.
A Menu Built on Southern Flavors
As Bojangles expands its footprint across Texas, its menu remains a core differentiator that resonates with guests and franchisees alike. From our signature scratch-made biscuits, crafted fresh every day through a meticulous 49-step process, to our mouthwatering chicken, the commitment to quality not only delivers the authentic Southern flavor Bojangles is known for but also gives operators a unique product that stands out in the crowded chicken and breakfast segment.
A Growing National Footprint
Bojangles’ success in Texas reflects a larger growth story. The brand is on track to open an average of one new restaurant per week through the remainder of 2025, fueled by strong development activity in both new and existing markets. Recent expansion milestones in cities like Las Vegas, Denver and New York City further illustrate the demand for Bojangles across the country.
As competitors crowd the chicken category, Bojangles continues to stand out through its ownership of the breakfast space, efficient operations and a franchisee-first approach. This combination has made it an attractive choice for experienced operators seeking a differentiated concept with proven momentum.
Positioned for Continued Growth
The brand is building a foundation for long-term success, prioritizing high-potential markets, investing in operational innovation and supporting strong franchise partners
Texas represents more than just growth — it reflects the strategic approach behind Bojangles’ national expansion. And as the brand continues to accelerate across the U.S., opportunities remain open for operators who want to grow with a QSR concept that has been delivering legendary chicken and scratch-made biscuits since 1977.
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