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Growth Cards on the Table: Showcasing Bojangles’ Franchise Expansion at MUFC 2025

The Multi-Unit Franchising Conference (MUFC) 2025 was an exciting opportunity for our development team at Bojangles to connect with franchise leaders, multi-unit owners, and industry partners. This annual, can’t-miss event brings together franchise professionals to discuss industry trends, share experiences, and explore opportunities for continued growth. For Bojangles, MUFC was a chance to celebrate our ongoing franchise expansion and share our story with others who are just as passionate about franchising and growth as we are.

A Big Year for Franchise Growth at Bojangles

One exciting development that shined at this year’s conference was the opening of our very first Las Vegas location. The new location has already proven to be a hit and sharing that experience with potential franchisees allowed us to provide a glimpse into what makes Bojangles such a special brand. With four more location in the Las Vegas market on the way this year, we are excited to continue introducing our bold flavors and Southern hospitality to the city’s diverse dining scene one restaurant at a time.

Our presence at MUFC also allowed us to highlight Bojangles’ growing footprint in other exciting markets. Earlier this year, Houston welcomed its first Bojangles location, and we look forward to continuing our growth in Texas with additional openings in the coming months.

Beyond Houston and Las Vegas, we’re actively pursuing new restaurant growth in markets such as Los Angeles and Phoenix. These thriving hubs represent prime opportunities for us to introduce our signature chicken, breakfast and biscuits to new communities, and we’re eager to see how our brand can resonate with people in these dynamic regions.

The Importance of Strategic Growth

One of the key themes that emerged during the conference was the importance of strategic growth. For Bojangles, this has been a cornerstone of our franchise expansion strategy. We’re not just opening restaurants in any market — we’re focusing on areas where our brand and our menu offerings have not been before, and have the potential to thrive in. Las Vegas, Houston, Los Angeles, and Phoenix are just the beginning. These cities represent different facets of the U.S. market, and we’re eager to tap into each one with our unique brand of Southern comfort food.

What was clear at MUFC is that successful growth isn’t just about rapid franchise expansion — it’s about smart, sustainable development. As we continue to scale, we’re focused on growing with franchise owners who share our values and are committed to building long-term success. Our strategic approach means that we’re not only looking for franchisees who can help us open new locations but also those who are invested in the success of the Bojangles brand and the communities they serve.

During the conference, we had the chance to discuss how Bojangles has balanced maintaining brand consistency with adapting to new markets. As we continue to expand, we provide our franchise partners with the support and resources needed to ensure a consistent customer experience across all locations. This approach helps franchisees succeed as they grow within our system while maintaining the standards that define Bojangles.

Looking Ahead: The Journey Continues

MUFC 2025 was an opportunity to look ahead to the future. We left the conference feeling even more committed to our growth journey and more excited about the opportunities that lie ahead. As we continue to expand into new markets, we remain focused on finding the right partners who share our passion for quality food and exceptional service. The conversations at this year’s multi-unit franchising conference reminded us that the success of a franchise is built on strong relationships and a shared commitment to the brand’s values.